AVIVA INC IN on LinkedIn: Wedding Traditions and Superstitions, Explained As you plan your wedding… (2024)

Use the right channels for your target audienceFirst things first, it’s crucial you take the time to understand where your target audience “hang out” and the multiple ways you can use the different social channels. Rule one of effective social media marketing is ensuring you’re targeting the right people, on the right channels, at the right time, with the right content. Sounds simple enough, but don’t be fooled and be prepared, getting this right is an iterative process and it takes time experimenting with content and channels before you hit the sweet spot. Once you’ve achieved this though, you’ll be well on your way to success....To start with, you can have a sneaky look at which channels your competitors are getting engagement on. But there are also other, more in depth, methods you can use to identify demographics of certain sites which help match you to the audience you want to target. Check outthis article from Spredfastwhich provides some statistics circulating the demographics for each of the main channels.

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How to Address a Wedding Invitation the Right WaySo you've got the stationery of your dreams in hand,collected mailing information from guestsand have a fat stack of fancy envelopes sitting on your coffee table. Now you're wondering how to address wedding invitations. Ensuring your invites are addressed properly is the first step in making your guests feel welcome on your big day. With that in mind, there are a few different scenarios you should be aware of that'll change how you write guests' names on your envelopes. For example, an invite addressed to a married couple differs from one addressed to an unmarried couple. To help you stay on top of the right envelope etiquette, we're sharing the most common addressing examples below as well as answers to the questions we get all the time.

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There are many ways to help your staff grow,.Taking an active role in the development of your team demonstrates confidence and concern for the future of the organization. It also gives employees feelings of significance, community and value – which is always important and even more so in today’s work environment when so many companies struggle to attract and keep top talent.We also know for remote and hybrid employees there’s often less of a focus on development, which has its downsides. And, with up to 80% of employees working remotely at least part of the time, according toGallup, that means there’s a big risk for leaders who don’t prioritize employee development.

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Did you know that the third Thursday of every quarter is Get to Know Your Customers Day? This day reminds businesses to reach out to clients and get to know them better.When businesses get to know their customers, they also learn what they need to grow their businesses. With the advent of the Internet and big-box stores, unfortunately, much of the personal attention of years ago when Main Street businesses knew customers by name and knew their shopping habits has gone. Get to Know Your Customers Day is a reminder how important customer knowledge can be. Make it a point to get to know a little more about your customers today … and every day.

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Define Your Business’ Purpose before You GrowSo, what is the “right direction” to grow your business? Your business should have clear goals and a clear purpose. If your business’ goal is simply “to make as much money possible,” you are going to struggle. Narrow down your playing field to a specific sector.If you are going to run an online retail business, you will do better if you specialize in a certain genre of products than if you sell anything and everything. In a service business, you will do better if you offer a specific genre of services. Remember at the beginning ofHello Dolly!when Dolly tells the whole town she can solve any problem, “Just leave everything to me?”

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World Health Day 2024A healthy body, healthy mind, and healthy soul are staying healthy. Happy World’s Health Day.

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How to Grow a Successful Business1. Get Organized To achieve success as a business owner you first have to be well organized. ...2. Keep Detailed Records No matter how busy they are, successful businesses take the time to keep careful accounting records. ...3. Analyze Your Competition ...4. Understand the Risks and Rewards ...5. Be Creative ...

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Make attendees love your eventThe final layer of event design is what too many organizers overlook: what your attendeeslove. Nailing this is what will make your event stand the test of time.“People love an event when they feel like the the event represents their community and their folks,” Goodwin says. “You need to build in a space for them and their family and the people they care about. That creates the love brand that keeps people coming back year after year.”In fact, nearly three-quarters of Americans agree that attending live events makes them feel more connected to other people, the community, and the world —a sentiment that has increased significantly since 2014.In your event design, consider how you can create an experience tailored for every community at your event, including the local community and families.This is also the stage of your event design to consider the power of surprise. While it can be tempting to give everything away in your marketing efforts, unexpected elements create the most memorable moments for fans, driving loyalty and word of mouth. Here are some ways to embed unexpected elements at your event:Provide entertainment in unexpected locations —like at entry linesUse art to bring out attendees’ playful sideExtend the experience beyond the event

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Give attendees what they wantNow that you’ve built your foundation, it’s time to get to the fun stuff: what attendees want.“Once you’re certain that you’re providing attendees what they need, the next question to ask is, ‘What do my attendees want?’ They want to really enjoy the performances with great sound, they want a wide variety of food and drink options, they want an event that runs well,” says Goodwin.At this level of the event experience, it’s all about choosing technology that can satisfy these desires. Make sure you have the tech in place to give attendees what they want, including:A personalized event experience, via customizedevent appsorartificial intelligenceUnique content to share on social media, whether aSnapchat geofilteror GIF photo boothVideos of the eventto share the experience with their friends

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